CREATIVE LEADERSHIP / BRAND, PRODUCT & LIVE COMMUNICATION03 / 12
Inovenso
Creative direction · Communication lead · Film art directionInovenso / 2019–present
An ongoing creative leadership role translating complex engineering into a coherent global brand experience. The work spans visual identity, product storytelling, web and content architecture, catalog systems, exhibition communication, technical broadcasts and film direction for Inovenso and IPS.
01 / Product, catalog & digital systems
Integrated product communication systemCatalog and print communication systemDigital platform and content architectureProduct interface and UX evolution
02 / Social & industry visibility
B2B content strategy, educational video and live broadcasts
03 / Live communication & NART 2021
NART 2021 live broadcast direction and technical communication
04 / Exhibition & spatial brand experience
Trade-show communication and physical brand experience
05 / Film direction with Filmeks
On-set art direction: visual references, scene preparation and product-film coordination with Filmeks
