CAMPAIGN / ART DIRECTION / DIGITAL & OUTDOOR01 / 12
PUMA — Bu Sensin
Art direction · Campaign designThe Others Agency / Turkey
A campaign built to live across the city and the screen. Creative direction and campaign adaptation for the PUMA “Bu Sensin” collection in Turkey, from launch visuals to billboards, citylights and digital applications.
Bu Sensin — outdoor campaignCampaign applicationPanoramic outdoor application
On the street
Digital launch & campaign
Print applications
PUMA evoPOWER print applicationView original portfolio layouts